What Is a Marketing Coach and Why You Need One—Today
Not sure why your sales are lagging and your social media posts go unread? Are competitors gaining traction while your business is slipping? Clearly, you need a marketing coach! Whether you are a brand...
View ArticleWhy Your Business Needs to be Present on Multiple Social Platforms
One of the questions I hear most often from start up small business owners is the query about whether or not it is necessary for businesses to have a presence on every single social media interface out...
View ArticleHow to Keep Twitter Followers Engaged
I’m going to let you in on a few secrets here, so pay attention. The first is not really a secret at all, but a good springboard for the discussion we are about to have here. It’s this: if you run a...
View ArticleLinkedIn: Why You Need It To Kick-start Your Business
Nowadays, the sheer sprawl of what your business’s online presence is expected to be is nothing short of daunting. When you go to start a new business, you want to focus on the inner workings and on...
View ArticleGet the Most Out of Your Social Media with Virtual Assistance
Virtual assistants (no, I’m not talking about Siri) can help you to manage your business and free up your time in a lot of different ways. From organising your calendar for you to sorting through your...
View ArticleWhy You Need an Instagram Presence
Instagram is a way for you to capture and share your moments with friends, family, or the whole world. It allows you to take video or a picture and then share it through social media sites like...
View ArticleHow to get the Most out of Your Facebook Business Page
So you’ve built your Facebook business page and are now waiting around for the likes to start streaming in. Only there’s one problem: the only thing that is happening on your Facebook page is the sound...
View ArticleWhy You Need an Instagram Presence
Instagram is a way for you to capture and share your moments with friends, family, or the whole world. It allows you to take video or a picture and then share it through social media sites like...
View ArticleKick-Ass Ways to Better Your Pinterest
Are you looking to better your current Pinterest strategy? Every day millions of users log in and interact with Pinterest. As a business, this is an excellent opportunity for your business or brand to...
View ArticleHow to Get the Most from Your Social Media Engagements
Social media is a wonderful thing for individuals, but also for businesses. If you know what to do, you can get a ton of people viewing your stuff, liking your pages, and sharing your information. This...
View Article8 Ways to Step Up Your Facebook Advertising Game
Facebook has taken over many areas in the marketing world, and there is currently a large debate raging about whether small businesses should use Facebook for advertising. Honestly, there shouldn’t be...
View ArticleThe 10 Best Social Media Management Tools for 2014
Social media marketing is quickly becoming the giant gorilla in the online marketing landscape. The fact is most of your customers are engaged in social media, so it behooves you to have a social media...
View Article7 Easy to Use Tools for Content Curation
One of the biggest tools for social media marketing is content marketing and one essential way to do this is through content curation. The idea of content curation is very simple, but the execution of...
View ArticleLinking Your Social Media Channels – The Good, the Bad & the Ugly
In today’s online world, the hot topic is social media presence. Practically every business has a social media account for at least one social media site and most have accounts for more than just one...
View Article7 Kick-ass Steps to Promoting Your Events on Facebook
Facebook is truly the perfect marketing channel for promoting your events. In essence, this was the main goal of Facebook in the first place. It was designed to help people find out what their friends...
View ArticleFacebook Business Page, Group or Profile – Which One is Right for You
Ready to put together a kick-ass Facebook marketing plan? Well before you do you need to familiarise yourself with the different options for promotions. You can choose from the Facebook business page,...
View ArticleThe Balancing Act That Is Social Media
In today’s business climate, it is social media that drives practically everything that we say and do. As a business, it is important to get a firm control over social media because even if you are not...
View ArticleContent Curation for Social Media Marketing
In the world of online marketing, content is still king. The problem with this is that there is sometimes too much content, or the content is too scattered to effectively use for social media...
View ArticleThe True Value of Using a Meta Description
Meta, by definition, is the data that is read by the web browser before it displays the page’s contents. In essence, it is a basic abstract of what the page is about, the language that the page is...
View ArticleDoes Size Really Matter?
Does size matter? Of course, it does, especially when discussing the sizes of Facebook images. When discussing images for a Facebook page there are several different types of images to keep in mind....
View Article